SWOT or SWOTT: What's the Difference?
One of the most fun aspects of getting a business degree is learning to look at things a little bit differently and the easiest way to learn to do this is to look at most decisions in terms of a SWOT analysis. Though this type of business memo was designed specifically to analyze how well a business might be able to compete, the same basic principles can be applied to almost anything. So what is a SWOT analysis and why do I sometimes see it spelled with a second T?